There are several reasons why singers may choose to seek success in Mexico or Latin America:
Larger market: Latin America has a population of over 600 million people, making it a potentially lucrative market for singers. Additionally, Latin culture has a strong tradition of appreciation for music and art. The world’s major record labels are in Mexico.
Cultural influence: Latin music has had a significant impact on the global music scene in recent years, with genres such as reggaeton, urban music, and bachata gaining popularity around the world. Singers may seek to be influenced by this rhythm and style in their own music.
Collaboration opportunities: Mexico and Latin America have a wealth of talented artists and music producers that singers can collaborate with, which can open up new opportunities for them and expand their audience.
International recognition: Making it big in Mexico or Latin America can help singers gain international recognition, as Latin music has a growing global audience.
Many singers seek success in Mexico or Latin America because of the market potential, cultural influence, collaboration opportunities, and international recognition they can gain in this region.